Online Marketing Web-based and Socmed Optimization

SEO or Search Engine Optimization is a series of process for upgrading web visibility in the search engine to ease user to find our sites.

Offline Marketing is a marketing activity that doing by physical or conventional resources or tools such as banner, billboards, and other related advertisements, sticker, brochure, etc.  Online Marketing is a marketing that doing to spread a product or services via internet media such as ads web, Socmed (Facebook, Twitter, Instagram, WhatsApp, BBM, Line Messenger, LinkedIn, Google Plus, etc). the reason why, the online marketing is a great model for the most modern effectively marketing today, are below :

•  It is low-cost than offline-based marketing

•  It is wider than the conventional one for network-scope itself

• It is open 24 hours

Based on Kompas.com, a survey of APJII (Indonesian Internet Network Operators Association) revealed that more than Indonesian has been connected by internet. it was done as longs as 2016 found 132,7 million local people had been connected to net. There's 256,2 million inhabitant in Indonesia itself. 

The Techs and Nets Blooming Effect

• Offline Bookstore Closed, due to most bought e-books People prefers Downloads than  Compact Disc (CD)

• Newspapers or printed media would be replaced or stepped side, because of more efficient, low-cost,  up-to-date.                 

• WhatsApp operator got 382 billion rupiahs lost 

• At previous year, students and collegian wrote by paper, yet now, it's paperless. they carried the           mobile paper with virtual pen.

The Types of Online Marketing Media

                   a. Web or Blog

                   b. Social Media

Online Marketing Implementation (Quotes)

"Any online media has different ways to be potential tools to earn Profits"

"Sharing First, Selling Then" .

"No Interaction means No Transaction."

"Socmed isn't Selling Tools, Create relationship due to be well means well in 'feedback' " (income)              

The Importance of Products / Services offers with no hard selling practice. More or less we should implement five things, as below :
             

• Market knows who we are (Awareness)

• Market knows what we sell (Association)

• Market trusts that we have positive value (Perceived Quality)      

• Market's satisfied with us (Satisfaction)   

• Market does transaction with us and communicate us to others as recommendation (Loyalty)                  

YouTube Basic Video Optimization

•  Use the tittle, description, keywords/tags related to our video making purpose.

•  Use the research data to get suitable keywords for our product or service target.

•  Utilize the social media to get visiting traffic for our YouTube channel.

Search Engine Optimization (SEO)

A series of systematically process for increasing volume and visiting traffic quality via search engine 

through web by exploiting algorithm system.
 
An effort of webmaster to raise web mobility to be better inside search engine, especially Google.                 
The best rank of the web in search engine page, it'll get opportunity to grab more potentials visitors continuously as free.                

Benefit of the SEO

• Making potentials visitors traffic to our web

• Increasing our sales

• Increasing our competitiveness

• Increasing our business brand awareness

• Increasing  our customer's data as free

SEO's devided into :

• Organic SEO

• Non Organics SEO

                                          That's all for third post, see ya to the next post..